KEEN UTILITY:
TOE PROTECTION
IN ACTION

December 2022

Sterling, OH

Keen Utility launched a new work boot featuring an innovative rubber guard that protects the toe, addressing common vulnerabilities in traditional designs. To highlight this advancement, we scouted a radiant floor heating installation team called Creatherm and partnered with them to showcase the boot in action. Our worksite photography and videography captured the boot's performance under pressure, while drone video provided unique angles of the installation process. Additionally, we incorporated animated 3D scans of the boot and floor panels to ensure consistent storytelling, effectively demonstrating the technological improvements that make this boot stand out in the market. This dynamic content not only showcases the boot’s features but also enhances Keen Utility's branding and engagement in the industrial sector.